Project Overview

Client: BioMarin
Industry: Pharmaceutical
Timeline: 2021-2022
My Role: Freelance Social Manager

closerlook (now Avelere Health) a pharma agency partnered with me on a 1.5 year-long freelance contract where I helped refresh various channels for Janssen and BioMarin. While Janssen was behind the scenes community management, BioMarin's "Express Yourself" Homephilia A campaign came with its own regulatory hurdles. Throughout the duration of the project, I helped bring an outside perspective to keep social timely and effective. Within a year, through consistent community engagement tactics, I was able to bring a page with only a few hundred followers up to 4k.

Organic Facebook Campaign Content